Optimally, your company’s budget should be an elegant financial expression of a tight, cohesive storyline that explains how tactics and execution in the upcoming year align with the company’s purpose, long-term vision, and master (or top level) goals.

Magical thinking in business typically evidences itself as a disconnect between the capabilities, skills, and capacity of the teams that are actually doing the day-to-day work of the business, and what management believes are the capabilities, skills, and capacity of those same teams.

This is why measurement and transparency are key components of any effective management operating system. If everyone has access to the same information and that information is shared consistently through time, then the gap, dare I say gulf, that can exist between the information that makes its way up to the C-suite and the reality of operations at ground level can be closed. 

In my experience, run rate and momentum are the most important things that determine a business’s performance early in the new year. You can have glorious PowerPoint presentations that illustrate a bright, shiny New Year, but if there’s no momentum and your teams haven’t already upskilled and allocated significant resources to the plan, then you’re almost certainly going to face disappointment in Q1.

It should be no surprise to frequent readers in this forum that the tools needed to improve the accuracy and fidelity of business forecasting are pinned in the tenets of continuous improvement and organizational health. The “ah ha” moment I hope you’ve had is the importance of having strong financial modeling skills embedded in your organization.